WhatsApp lead audit

WhatsApp lead leakage calculator

Estimate how many WhatsApp enquiries may be lost between the first message and a consistent follow-up. This is a transparent planning estimate, not a revenue promise.

Audit the gaps in your lead response

Enter monthly averages below. Nothing is submitted: every result is calculated in this page in your browser.

Your lead flow

How many new enquiries normally start on WhatsApp each month?

Your estimate of enquiries that receive no useful reply in time.

Among leads that received a reply, how many get no next follow-up?

Use the normal conversion rate for leads your team handles well.

Enter the average value of one new customer in your local currency.

No information entered here is stored

Enter all five values to calculate the estimate.

Your estimate will appear here

Enter all five values to see where leads may be leaking.

Use realistic monthly averages. The calculator waits until every field contains a valid non-negative value.

Transparent assumptions

How the estimate works

Missed replies → missing follow-up → potential customers → revenue at risk

First, the calculator estimates leads without a timely reply. It then applies the missing follow-up percentage only to leads that did receive a reply. Those two gaps become leads at risk.

Leads at risk × your conversion rate estimates potential customers at risk. That figure × average sale value estimates monthly revenue at risk; the annual view multiplies it by 12.

Results are displayed in INR for consistency. You can interpret the same formula in your own local currency: enter the average sale value in that currency and read the numeric estimate in the same currency.

Improve the workflow behind the estimate

Turn each WhatsApp enquiry into a clear next action

Nudge's AI Front Desk answers from your business knowledge, captures lead context, takes approved actions and follows up with consent.

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